PR Photography
Orbit Homes are one of the UK’s largest developing housing associations, they build around 1,500 new homes each year. The purchased a long-empty site in the centre of Norwich and had compelling plans to regenerate this key site.
Brief
At the early stages of any development there are extensive exploratory works and this site was no exception as it was steeped in history. My role was to follow key local government personnel and Orbit management around the site to document the tour. This tour was arranged to provide local officials with an insight into the site’s rich history and, through the images provided, show locals how much progress has been made on-site.
Tour
During the site tour a documentary approach was required in order to allow officials and management to explore without having to pose for any photos. Any posed shots were to be carried out at the beginning of the assignment as they stood at the pile driver. This pile driver was there to drive the first holes into the ground to begin the foundation work. Many of the images were taken at Howard House towards the back of the site. A 16th century house owned by the Duke of Norfolk. Having stood derelict for 25 years it was one part of the site which was steeped in history and many exhibits were laid out for inspection. Following the tour all dignitaries were taken to the neighbouring Dragon’s Hall for refreshments and to see the full plans for the site.
The view from Howard House